Building the SME and retail channel across Latin America

Latin American retail is dominated by large chains, but the durable demand for repairable computing sits with independent resellers serving small businesses, workshops and local institutions.

SME and retail packs are sized for that channel: mixed configurations, smaller minimum quantities than institutional programmes, and display units at cost so dealers can demonstrate rather than describe.

Appointed dealers receive published trade pricing, a swap-stock allocation and the localisation package — Spanish or Portuguese, regional layouts, local power specification — without per-order negotiation.

Applications for the first regional cohort are open through the partners page, with initial appointments focused on markets where we can support warranty labour locally from day one.